‘Flo’ Makes List Of ‘Top 10 Female Ad Icons;’ Who’s Missing?
Filed by KOSU News in Business.
September 24, 2012
Ad Age just unveiled its “top 10 female ad icons of all time” list:
– Morton Salt’s ‘umbrella girl”
– Betty Crocker
– Miss Chiquita
– Rosie the Riveter
– Josephine the Plumber (Comet cleanser)
– Mrs. Olson (for Folgers coffee)
– Madge the manicurist (Palmolive soap)
– Rosie the waitress (Bounty paper towels)
– Clara Peller (Wendy’s “where’s the beef?” lady)
– Flo (for Progressive insurance)
Flo seems too new to have made the list, in our humble opinion. Especially since among those who didn’t crack the top 10 are:
– Little Debbie
– Elsie the cow (Borden milk)
– The Ivory soap baby (no, porn star Marilyn Chambers was never the baby, but Snopes.com says she was one of the “mothers” on the soapbox)
– Aunt Jemima
– Mrs. Butterworth
Who else is missing? Suggestions are welcome in the comments thread. [Copyright 2012 National Public Radio]











