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GPS Study Shows Drivers Will Slow Down, At A Cost

Filed by KOSU News in US News.
June 21, 2012

Some 12,000 Americans die every year in traffic crashes caused by speeding according to government statistics. Officials have tried lots of ways to get drivers to slow down. They finally think they have something that works, after researchers placed a GPS device inside cars that gives drivers an incentive not to speed.

“We found that the incentive system was incredibly effective in getting drivers to reduce their speeding,” study author Ian Reagan says. “Egregious speed limit violations were almost eliminated — that’s driving nine or more over the speed limit.”

NPR’s Shankar Vedantam talks with Renee Montagne about the experiment’s findings, and what it might mean for drivers. [Copyright 2012 National Public Radio]

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